Cookie Policy

We (meaning Burger King Europe GmbH) use cookies on our website www.whopper.ie (“Website”) in order to collect and process information so that we are able to better understand and improve our services, to determine and improve the advertising shown to you, and to provide you with a customized online experience. We use the term “cookies” to refer to cookies and other similar technologies that are covered by the EU Directive on privacy and electronic communications.

Please read this Cookie Policy carefully to learn what a cookie is, which cookies we are using and for what reason, and how you can manage your cookie settings, including how you can refuse or block all or certain types of cookies set by your visit on the Website.

To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.

To find out more about how we process personal data that might be collected by way of our cookie usage, please visit our Privacy Policy.

1. What is a Cookie?

A cookie is a small file that stores Internet settings. Almost every website uses cookies. It is downloaded by your Internet browser on the first visit to a website. The next time this website is opened with the same user device, the cookie and the information stored in it is either sent back to the website that created it (first-party cookie) or sent to another website it belongs to (third-party cookie). This enables the website to detect that you have opened it previously with this browser and in some cases to vary the displayed content.

Cookies can be extremely useful, as they can improve the user experience on websites that you have already visited a number of times. Provided you use the same user device and the same browser as before, cookies remember for example your preferences, your language settings, your choices, or how you use a site, and adapt the displayed offerings to be more relevant to your personal interest and needs.

1.1 Cookies categorized by purpose

Depending on their function and intended purpose, cookies can be divided into four categories: strictly necessary cookies, functional cookies, performance cookies, and advertising cookies.

Strictly necessary cookies are cookies which are essential (not only reasonably necessary or important) to use a website as intended, i.e. as requested by you, being the website user. Because of their essentiality, strictly necessary cookies don’t require your consent. Strictly necessary cookies are typically cookies which ensure the functionality of a website like navigating on it (also between individual pages of a website), use the website’s features, and perform actions (e.g. text input), or which ensure compliance with applicable legislations, for example, the security requirements of data protection law.

Functional cookies are cookies which are not strictly necessary for the performance of a website but, however, useful e.g. to save information that have already been provided by you (like user name, language, choices, location etc.), and – based on this information – to offer you improved, more personal functions. These cookies collect anonymised information; they cannot track your movement on other websites. Functional cookies are typically used to enable requested functions (such as the playback of videos) but also to remember choices you made regarding specific requests (e.g., if you already signed in for a newsletter, this information will be collected and you will not be asked to sign in again).

Performance cookies are cookies which collect information on how a website is used, for example which pages of the website you opened most frequently and whether you receive error messages from a page. The collected information will be aggregated and thus will be analysed in a non-attributable way to a specific person. Performance cookies are typically used to improve the performance of a website and thus the user experience.

Advertising cookies are cookies which are used to extract advertisements that are relevant to specific users and adapted to their interests. They are also used to limit the frequency of appearance of an advertisement and to measure the effectiveness of advertising campaigns. They register whether you have visited a website or not. This information can be shared with third parties, for example advertisers. Advertising cookies are often linked with page functionalities of third parties.

1.2 Cookies categorized by provider

Depending on the provider of the cookie, cookies can be divided into first-party cookies or third-party cookies.

First-party cookies are cookies which are set directly by the website you are visiting, i.e. the URL displayed in your browser’s address bar.  First-party cookies are typically used for basic page functionality of a website.

Third-party cookies belong to and are operated by other parties, such as our business partners or service providers but also other group entities. These cookies typically occur if a website incorporates elements from other websites. Third-party cookies are typically used to enable advertising outside the visited website. With regard to third-party cookies, it is recommendable to also read the privacy policy and cookies policy of the third party providing this third-party cookie to get more information on their use of cookies and the information obtained and processed by the cookies.

1.3 Cookies categorized by life span

Depending on their life span, cookies can be divided into session cookies and permanent cookies.

Session cookies are temporary cookies that are used during your visit to a website to remember you. They are deleted when you close the web browser. Session cookies are typically used to provide basic page functionalities.

Permanent cookies are used to remember your preferences on a website and remain on your desktop or Internet-enabled device even after you close your browser or restart your computer. Permanent cookies are typically used to analyse user behaviour to determine visitor patterns in order to improve the website functionality, for targeted advertising, and to measure the effectiveness of a website’s functionality and advertising.

2. Which cookies do we use on this Website and for what reason?

Please find an overview on the cookies we use on our Website in the following table:

This website uses cookies.

We (meaning Burger King Europe GmbH) use cookies on our website www.whopper.ie (“Website”) in order to collect and process information so that we are able to better understand and improve our services, to determine and improve the advertising shown to you, and to provide you with a customized online experience. We use the term "cookies" to refer to cookies and other similar technologies that are covered by the EU Directive on privacy and electronic communications.   Please read this Cookie Policy carefully to learn what a cookie is, which cookies we are using and for what reason, and how you can manage your cookie settings, including how you can refuse or block all or certain types of cookies set by your visit on the Website.   To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.  

To find out more about how we process personal data that might be collected by way of our cookie usage, please visit our Privacy Policy.

Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

A cookie is a small file that stores Internet settings. Almost every website uses cookies. It is downloaded by your Internet browser on the first visit to a website. The next time this website is opened with the same user device, the cookie and the information stored in it is either sent back to the website that created it (first-party cookie) or sent to another website it belongs to (third-party cookie). This enables the website to detect that you have opened it previously with this browser and in some cases to vary the displayed content.   Cookies can be extremely useful, as they can improve the user experience on websites that you have already visited a number of times. Provided you use the same user device and the same browser as before, cookies remember for example your preferences, your language settings, your choices, or how you use a site, and adapt the displayed offerings to be more relevant to your personal interest and needs.

Your consent applies to the following domains: www.whopper.ie

Your current state: Allow all. 

Your consent ID: 6Ovzm80CMypgS3Bkym01ytsBoowySlnPj0l9PMykFaexFtGgMNRrGA==Consent date: Friday, February 7, 2025 at 10:29:00 PM GMT+3


Cookie declaration last updated on 31.01.2025 by Cookiebot:

Necessary (2)

Strictly necessary cookies are cookies which are essential (not only reasonably necessary or important) to use a website as intended, i.e. as requested by you, being the website user. Because of their essentiality, strictly necessary cookies don’t require your consent. Strictly necessary cookies are typically cookies which ensure the functionality of a website like navigating on it (also between individual pages of a website), use the website’s features, and perform actions (e.g. text input), or which ensure compliance with applicable legislations, for example, the security requirements of data protection law. 

Name Provider Purpose Maximum Storage Duration Type
1.gif Cookiebot Used to count the number of sessions to the website, necessary for optimizing CMP product delivery. Session Pixel Tracker
CookieConsent Cookiebot Stores the user's cookie consent state for the current domain 1 year HTTP Cookie

Performance Cookies (2)

Performance cookies are cookies which collect information on how a website is used, for example which pages of the website you opened most frequently and whether you receive error messages from a page. The collected information will be aggregated and thus will be analysed in a non-attributable way to a specific person. Performance cookies are typically used to improve the performance of a website and thus the user experience.

Name Provider Purpose Maximum Storage Duration Type
u_scsid sc-static.net Registers data on visitors' website-behaviour. This is used for internal analysis and website optimization. Session HTML Local Storage
X-AB sc-static.net This cookie is used by the website’s operator in context with multi-variate testing. This is a tool used to combine or change content on the website. This allows the website to find the best variation/edition of the site. 1 day HTTP Cookie

Advertising Cookies (16)

Advertising cookies are cookies which are used to extract advertisements that are relevant to specific users and adapted to their interests. They are also used to limit the frequency of appearance of an advertisement and to measure the effectiveness of advertising campaigns. They register whether you have visited a website or not. This information can be shared with third parties, for example advertisers. Advertising cookies are often linked with page functionalities of third parties.

Name Provider Purpose Maximum Storage Duration Type
_fbp Meta Platforms, Inc. Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months HTTP Cookie
_schn1 sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. 1 day HTTP Cookie
_scid sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. 13 months HTTP Cookie
_scid_r sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. 13 months HTTP Cookie
_screload sc-static.net Used by Snapchat to implement advertisement content on the website - The cookie detects the efficiency of the ads and collects visitor data for further visitor segmentation. Session HTTP Cookie
ar_debug Google Checks whether a technical debugger-cookie is present. 30 days HTTP Cookie
IDE Google Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user. 400 days HTTP Cookie
lastExternalReferrer Meta Platforms, Inc. Detects how the user reached the website by registering their last URL-address. Persistent HTML Local Storage
lastExternalReferrerTime Meta Platforms, Inc. Detects how the user reached the website by registering their last URL-address. Persistent HTML Local Storage
p Snap Inc. Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. Session Pixel Tracker
receive-cookie-deprecation Google Collects information on user behaviour on multiple websites. This information is used in order to optimize the relevance of advertisement on the website. 180 days HTTP Cookie
sc_at Snap Inc. Used by Snapchat to implement advertisement content on the website - The cookie detects the efficiency of the ads and collects visitor data for further visitor segmentation. 1 year HTTP Cookie
test_cookie Google Used to check if the user's browser supports cookies. 1 day HTTP Cookie
u_sclid sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. Persistent HTML Local Storage
u_sclid_r sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. Persistent HTML Local Storage
u_scsid_r sc-static.net Sets a unique ID for the visitor, that allows third party advertisers to target the visitor with relevant advertisement. This pairing service is provided by third party advertisement hubs, which facilitates real-time bidding for advertisers. Session HTML Local Storage

Unclassified (102)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

Name Provider Purpose Maximum Storage Duration Type
_ScCbts sc-static.net Pending 7 days HTTP Cookie
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3. How can you manage your cookie settings?

 3.1 Decide with your consent to allow for cookies

When you visit our Website, you will be asked by a pop-up, cookie banner for your consent that we set cookies. We will set cookies for which your consent is required (i.e., all cookies which are not strictly necessary cookies) only if and after you have provided your consent by clicking the “Yes, I agree” button in our Cookie Banner.  If you provide your consent, you will also have the opportunity to decide whether you accept all cookies (i.e., functional cookies, performance cookies, and advertising cookies) or only one or two of these categories. Please note that, based on your settings, you may not be able to use all the functions of this Website.

You can change your cookie preferences at any time by clicking on “Change your consent” above.

3.2 Control cookies through your browser settings

Most web browsers allow some control of most cookies through the browser settings. Learn more about how to manage cookies on popular browsers by clicking on the following links:

4. Changes to this Cookie Policy

We can change this Cookie Policy at any time.  If we make changes to this Cookie Policy, we will let you know by posting the changed Cookie Policy on the Website and updating the “Last Updated” section at the bottom of this Cookie Policy. If we make material changes to this Cookie Policy we will let you know by means of a prominent notice on our Website via pop-up. It’s important that you review the changed Cookie Policy.

5. Questions?

If you have any questions regarding this Cookie Policy or if you need more information on how we use cookies, please contact us:

Via email: privacy@rbi.com

Via post:

Burger King Europe GmbH
attn.:  Data Protection Officer
Inwilerriedstrasse 61
6340 Baar
Switzerland
You can also contact our data protection officer at BKIrelandDPO@rbi.com

Last updated: May 03, 2023